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Ulica Vjekoslava Heinzela 60,
Zagreb, HR
Skin care, health
We partnered with ZEO to plan and execute a high-performance digital advertising strategy focused on educating customers about the benefits of zeolite while driving measurable sales growth. Our approach combined Google Search, Performance Max, Remarketing, and Meta Social campaigns, with ad creatives built around clear value propositions, strong educational messaging, and compelling CTAs. All relevant ad extensions were implemented to maximise visibility and credibility. The campaign generated 3.56 million impressions with an exceptional 16.98% CTR, delivering both strong brand awareness and highly engaged traffic.
Between 12 February 2020 and 1 March 2023, the campaign achieved outstanding commercial results: an investment of 98,024 HRK produced 575,986 HRK in conversions, delivering a ROAS of 5.87 and an average cost per order of approximately 172 HRK. The strategy successfully balanced profitability and growth, optimising cost per acquisition while scaling revenue. This integrated Search + Performance Max + Remarketing structure established a sustainable foundation for long-term digital expansion, positioning the brand for continued online growth and market authority.